Objective

Develop digital promotion packages for a diverse roster of artists on Disney Music Group label roster. This may include tour promotion, social media skins, social lyric videos, GIPHY stickers, ad creative, music video teardowns, single promotion, and much more.

Solution

Our in-house design team created eye-catching promotional graphics, GIFs, stickers, and ad creative that conveyed each artist’s aesthetic and helped drive digital engagement and awareness across all social & 3rd party platforms.

Results

Generated an increase in fan engagement, unified brand aesthetic and overall awareness across all social networks and 3rd party websites.

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